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We are a company specializing in brand building and distribution of fashion, sportwear and perfume brands.
At Genesis Group, we understand the importance of a strong brand in today’s competitive market. That’s why we offer a range of services to help our clients build and grow their brands, including distribution, wholesaling and sourcing.
We have established relationships with key retailers and distributors around the world, and we work closely with our clients to ensure that their products are available in the right places at the right time.

Genesis Group is a distributor for fashion & sportwear brands in the GCC.
Our expertise in the industry, combined with our commitment to exceptional customer service, has allowed us to establish a strong reputation among key players in the region.

Our experience and expertise in the market enable us to deliver exceptional value to our clients and help them achieve their business objectives.
Our longstanding partnership with our clients reflects our commitment to excellence and our passion for delivering the best possible service to our clients.

We provide companies with additional stock to help ensure they have access to the latest products from some of the world’s most renowned brands. This includes covering shortfalls in their stock buys, which can help improve their sell-in and sell-out performance.

At Genesis Group, our primary focus is on distribution and wholesaling in the GCC region.
However, we also have a global network of suppliers and can source stock from all over the world to meet the needs of our clients.
Our extensive network of suppliers enables us to offer a wide range of products, from well-known brands to emerging designers.
We have a proven track record of delivering high-quality products to our clients, and we are committed to maintaining the highest standards of service and reliability.
Our mission is to help our clients build and grow their brands through effective distribution and sourcing strategies.
We are dedicated to providing high-quality products and exceptional customer service, while also maintaining a strong commitment to ethical business practices and social responsibility.
Our goal is to be a trusted partner for our clients, helping them achieve long-term success in the competitive fashion, sportswear, and perfume industries

Introducing the founder of Genesis Group, Philip O’Doherty – a seasoned professional with over two decades of experience in the fashion industry. With 13 years of his career spent in the Middle East, he has gained an in-depth understanding of the regional market and its dynamics.
As the ex Wholesale and Commercial Director for renowned brands like Lecoq, Lacoste, Villebrequin, and Raph Lauren footwear in the GCC, he has successfully navigated the complexities of brand building and distribution in the region.
His rich experience and strong network have been instrumental in establishing lasting relationships with key retailers and distributors across the Middle East.
With his unparalleled expertise and knowledge, Philip brings a unique perspective to the table, ensuring that his clients not only survive but thrive in today’s competitive market. His vision and leadership have played a vital role in making Genesis Group a trusted partner for businesses looking to build and grow their brands in the Middle East.